ESG ASEAN BANKING MARKETS THE PROFIT-RISK PUZZLE by MOHAMMED R. M. SALEM, SHAHIDA SHAHIM, ABDUL HAFIZH MOHD AZAMI, MOHD FAHMI GHAZALI, SUHAILI ALMA`AMUN

Focusing on the ASEAN-5,ESG activities influence profitability, market value, and risk discipline in banking systems that remain central to national economic growth. Written in an accessible and practical style, the book bridges global ESG discussions with the realities of ASEAN banking markets. It highlights how ESG can strengthen long-term stability, why risk-taking remains a critical link between sustainability and performance, and how the ects of ESG may differ across pillars and institutional settings. written for for academics, students, regulators, banking professionals, and decision-makers seeking a better understanding of ESG implementation and its implications for performance and resilience in emerging banking markets.